HAPPY CAMPERS
CampingBio is a summer event that brings open air cinema to Sweden’s largets camping sites while it, at the same time, provides sponsors with great marketing opportunities. After a few years hiatus the event is returning in the summer of 2021. DOT Stockholm re-designed the sales pitch from scratch – created a new logo, developed a new colour palette and introduced bold use of typography and illustration – giving the event a friendly retro-chic appeal.