Powerpoint Branding
Systecon performs complex financial calculations on large infrastructural projects and defense systems, delivering crucial information which government depend upon to make sound decissions on how to invest public funds. This line of work naturally generates an endless stream of presentations which often are quite dry, especially from a brand narrative point of view.
Systecon therefore turned to DOT Stockholm for assistance in producing captivating animated intros to their ppt-presentations. The intros describe Systecon’s practise and role in society through an intricate mix of photography and graphic elements.
Effective branding does not always take place in the sexiest of medias. Powerpoint presentations should not be overlooked as tools for generating brand awareness and support.